McLeish, Ewan, 1950-

Sports industry / Ewan McLeish. - New York : Rosen Central, 2010. - 46 p. : ill. (some col.) ; 25 cm. - A closer look: global industries . - Closer look: global industries. .

Includes bibliographical references (p. 43) and index.

A global industry -- A growing influence -- Case studies uncovered: Manchester United: a global brand -- Track and field at the Beijing olympics -- Formula one: an industry on the move -- Tennis: a global power for good? -- Becoming an active global citizen.

This book looks at the business of sports, from ticket sales to merchandising to televised broadcasting.

ISBN: 9781435896345 (library binding) 9781435896406 (pbk.) 9781435896468 (6-pack) 1435896343 (library binding) 1435896408 (pbk.) 1435896467 (6-pack)

LCCN: 2009048997

Subjects--Topical Terms:
Sports--Economic aspects.
Sports administration.

LC Class. No.: GV716 / .M43 2010

Dewey Class. No.: 796.06